How to get found locally in Google
Practical steps for craftsmen who want to rank for searches in their own working area.
Vakmeister team23 July 20265 min read
Start with your working area
Google mostly shows businesses close to the searcher. Name the towns you work in on your website, and give the biggest ones their own page when you work there often.
Four steps with the most impact
- Complete your business profile. Opening hours, phone number, photos and the right category.
- Ask for reviews. Ask after every job. A short link in your invoice works best.
- A page per service. One page per job you do often, in the words customers use themselves.
- A fast website. Slow pages cost you positions and customers.
What to skip
Hidden keyword tricks and bought links. They no longer work and cost you rankings later.
Run everything in one place?
Website, requests, quotes, scheduling and invoices in one system. Start Vakmeister and see for yourself.